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MANIFESTO
Our Manifesto.
Outdoorsy minimalism meets maximum spending.
Welcome to the wilderness—but curated.
We believe nature is best enjoyed from the deck of a wake surf boat, iced coffee in hand, with a $600 cooler you probably didn’t need (but definitely deserved).
We romanticize rustic. We overthink tire pressure. We pack organic trail mix for a two-hour hike.
And we do it all with a wink—because sustainability never looked so expensive.
This isn’t just outdoor life.
This is Granolaffluent.
Where off-grid meets unapologetically premium—with a side of satire.

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